Gold-i Undergoes Rebranding with New Logo
FNG Exclusive… FNG has learned that leading trading technology provider Gold-i – one of the most visible names and brands in the B2B space serving the FX and CFDs brokerage sector – has undergone something of a rebranding, including a new logo for the company.
FNG spoke with Gold-i CEO Tom Higgins about the new logo. Tom said,
“Our logo is a bold reflection of our journey over the last 16 years; following the launch of our new website and MatrixNET last year, and expansion into digital asset technology. This fresh, dynamic look symbolises our dedication to excellence and growth, embodying the agile, future-forward spirit that drives us every day.
“Our new logo marks a new chapter; one where we continue expanding horizons, refining our technologies, and helping our clients and partners thrive.”
Insight into Rebranding Strategies
Rebranding is a strategic move that companies often undertake to evolve their image and reflect their growth and adaptability. Gold-i’s decision to rebrand and introduce a new logo signifies a commitment to staying relevant in the ever-changing financial technology landscape. By aligning their visual identity with their values of excellence and innovation, Gold-i aims to strengthen its position in the market.
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